Make Bundles
Ideal for –
- Increasing impulse sales with secondary locations
- Increasing sales utilizing a second-size strategy
- Selling a larger net purchase of avocados at checkout
Exciting & Effective Displays
Calavo bagged avocados increase overall category performance by encouraging consumers to make larger overall purchases, generating a higher dollar ring at checkout.
Calavo bagged avocados, when presented as a value purchase, can be used in new and developed markets to capture sales with price sensitive consumers that are motivated to purchase larger volumes when offered a consistent value opportunity.
Stores With Bagged Avocados Show:
A two-size strategy increases sales
Bags provide a larger net purchase of avocados
- 23.8% higher unit sales
- 24.3% more dollars
- 17.0% greater category contribution to department
- 6.4% greater gross margin contribution
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Custom Hardware Display Systems:
Bags sell 100% better when presented on hanging displays
- Calavo provides free* custom bag displays for stores
- Calavo will design or provide attractive price signs
- Calavo also provides category sales tracking to benchmark and monitor sales performance.
* Free with vesting agreement
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